Search Engine Optimization
The topic of Search Engine Optimization is one of the most contentious topics in the digital marketing world. Weekend SEO specialists, black-hat SEO wizards and other unsavory characters have polluted the space with quick-fixes and instant page-one of Google promises.
Our old website used to have a slide that said "SEO that doesn’t suck." Talk about being direct... While we have promised to be a little bit more diplomatic and nuanced on our updated website, the sentiment is still the same: our SEO service is usually a part of a broader campaign. Overall, we tend to pair ongoing SEO work with digital marketing campaigns for a maximum benefit.
Every website we deliver complies with search engines’ good practices and guidelines. Beyond that, we discuss the options with each client and carefully determine whether they truly need ongoing SEO services and what the exact benefit would be.
Here’s our SEO motto: Your goals are our goals; we’re here to serve you, not sell to you.
Remember (and this is a direct quote from Google’s own website):
Don’t feel obligated to purchase a search engine optimization service. Some companies claim to "guarantee" high ranking for your site in Google’s search results. While legitimate consulting firms can improve your site’s flow and content, others employ deceptive tactics in an attempt to fool search engines. Be careful; if your domain is affiliated with one of these deceptive services, it could be banned from our index.